Whitefish Graphics test logo
2001. Infini-D, Adobe Premiere.
Total run time: :23
In 1989 I created the moniker Whitefish Graphics, which I intended to use for my design company. For more than a decade I used the name; in fact my first domain was whitefishgraphics.com. But sometime in the mid-2000s I decided to go with Dan Fergus Design—a little less confusing, and I did’t have to keep explaining to people what Whitefish Graphics was. Before I made the switch I created this animated logo to use in my video and multimedia work. I never actually used it however, but it’s a nice example of my early 3-D work. The music is lifted from the song “Roo” by the now defunct Minneapolis-based shoegaze band Sliver (not to be confused with the like-named hard core band from Belgium).
